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OEM Interview: HG CEO, Nikolaj Birkerod


HG, a small family-owned Danish OEM, is making a big effect with its new battery electrical E2000 dumper – pushed by modern in-wheel motors it has what’s regarded as essentially the most the environment friendly articulated drivetrain on the planet. iVT meets the corporate’s CEO, Nikolaj Birkerod, to search out out extra in regards to the firm’s historical past, it’s car growth and the expansion trajectory it’s now on

5 years in the past, Nikolaj Birkerod was working for well-known Danish brewer, Carlsberg with no plans to get entangled within the day-to-day working of his household’s off-highway car enterprise. However since then, his private {and professional} life have modified dramatically, not solely is he now the CEO of HG, and on the forefront of creating modern electrical development autos, he’s additionally turn into a father, twice.

To say that he’s busy is likely to be one thing of an understatement, “Fortunately in the present day, you are able to do loads on-line. In order that helps,” he smiles. Nonetheless, iVT was fortunate sufficient to satisfy with Bickerod face-to-face for our interview, off the again of April’s Bauma exhibition in Munich.

Birkerod ended up being the plain selection to steer the corporate when market forces prompted the choice to purchase the electrical gear division of HG out of the corporate’s bigger holding construction. His appointment was pushed by each business alternative and private motivation. “I may see the chance,” he says. “I needed to proceed the expansion and journey we had been on round electrifying small dumpers.

“Personally, what conjures up me is the opportunity of making an actual impression, not simply speaking about it. I’m not saying I can fully change the world however, inside our section, inside our sector, we now have confirmed that with our merchandise you’ll be able to take higher care of the setting, whereas additionally creating higher merchandise in a technical sense. And it’s higher for enterprise as a result of it’s less expensive.”

Constructing on expertise

HG’s roots stretch again 5 many years. The Danish firm initially manufactured agricultural equipment and different farming provides. The enlargement into development gear got here 40 years in the past with the acquisition of an organization that produced mini dumpers amongst different machines.

The household possession construction has confirmed advantageous in HG’s present speedy growth part. “That’s the posh of being a family-owned enterprise, the place you’re answerable for your self. You don’t want to debate it with a board or an investor group. We will determine on Monday morning what we’ll do,” says Bickerod. “We make a plan for the week, then we execute it.”

The start of the corporate’s dedication to electrification started in 2017. “Our evaluation confirmed that we may make electrical merchandise that will be higher and cheaper than diesel,” says Bickerod, “So it was a gorgeous selection going ahead.”

The primary electrical car HG created was a brand new model of its well-liked hand-operated mini dumper. The 1-tonne diesel HG H1000 was reborn because the E1000 Tremendous Skub (a excessive tip counterpart has additionally been launched).

The E1000 dumper
ABOVE: The E1000 is the electrical model of the 1-tonne diesel HG H1000

However the electrification course of was not fairly so simple as the engineering workforce may need hoped at first, and a few worthwhile classes had been discovered alongside the best way. “First we simply took out the engine, put in a battery and a little bit little bit of cabling, after which we drove across the nook – and it stopped,” says Bickerod. That failure prompted an entire rethink from the workforce. “We mentioned, ‘Okay, that’s to not going work.’ We wanted to begin once more proper firstly.”

Finally the HG E1000 was developed with an electrical battery delivering 2000W of energy to the driving wheels by way of {an electrical} trans shaft, with hydraulics retained for the machine’s tipping operate.

The totally electrical drivetrain delivered some spectacular effectivity good points with as much as 12 hours of working time on a single cost, and charging from 20-80% taking simply 90 minutes, whereas 0-100% takes 3.5 hours, on a normal EU plug.

“The quantity of vitality we use working this machine is 50% much less in comparison with comparable autos available on the market. So we’re extra vitality environment friendly than any of them”

Greater ambitions

Success with the 1-tonne machine led Bickerod, as he took cost, to set the corporate’s websites on an altogether extra formidable undertaking – to develop a totally electrical, articulated 2-tonne dumper that will be extra environment friendly than any competitor and ship the identical spectacular working time as its smaller counterpart “We didn’t need any points of individuals working dry – we wish to make sure that they’re not frightened about that,” says Bickerod.

The HG workforce knew that to attain such effectivity the teachings in electrical drivetrain structure discovered whereas creating the E1000 must be carried over and constructed upon for the bigger machine. Nevertheless, as the event course of progressed it turned clear {that a} easy electrical trans shaft wouldn’t ship the required efficiency, and so the structure developed innovatively round a decentralised drive with 4 particular person wheel-mounted motors. “Primarily we now have 4 completely different, particular person engines – one in every wheel,” says Bickerod.

The person wheel-motor system creates vital software program challenges that signify HG’s core technological differentiator. “With 4 particular person wheel engines we have to know the place every wheel is at any given time limit. They should coordinate precisely how they’re turning backward, ahead, at what velocity and what power, and the way a lot present draw we now have contained in the wheel – all of it must be coordinated completely.”

Conventional techniques rely closely on mechanical coordination, however HG’s strategy calls for software program options for each working situation. “From a coding and software program level, we have to have a solution on each given scenario. It’s essential to know what is occurring and what it ought to do to maintain it working easily,” says Birkerod “It’s like placing 4 folks in a automobile, and also you inform them at any given time limit what they’re going to do with their particular person wheel to verify the automobile runs effectively. That provides you some concept of what we’re speaking about right here.”

Additional layers of complexity are added to the in-wheel motor system when completely different driving circumstances are launched. “How do you coordinate that easily whereas driving in visitors, with or with out load? Within the rain?” asks Birkerod. “It’s a activity, and I’d say that’s the place we deliver one thing new to the market.”

Testing and growth

HG’s growth strategy has been methodical, starting with in depth testing in Denmark. Following preliminary prototypes in 2020-2021, the corporate constructed 5 take a look at machines for numerous Danish customers in 2022. “We gave the machines to them and requested them to drive them and, principally attempt to kill them, if they may! They gave all kinds of suggestions and enter.”

Success with the take a look at program led to 25 manufacturing models being deployed throughout Denmark via 2023, offering 18 months of operational knowledge earlier than HG started worldwide enlargement. “We needed to maintain it in Denmark as a result of there was no language barrier and we might be at take a look at websites in a short time,” says Bickerod.

The corporate has since expanded deployment to Holland, Switzerland, and Norway, and on the Bauma exhibition in Munich in April the E2000 was formally launched to the worldwide market. “The launch was a long-term plan for us, we at all times deliberate to launch there if we succeed with all our growth milestones,” says Bickerod.

An operator on the E2000 dumper
ABOVE: The fast-charging functionality of the E2000 permits the machine to be charged as much as 80% in simply half-hour

The milestones had been definitely reached and a few even exceeded. The E2000 delivers on the important thing goal of attaining the identical 12 hours of working time loved by the smaller E1000, with 20-80% charging stored to 90 minutes and full 0-100% cost decreased to 2.5 hours, due to an inside 10kW fast-charger.

The brand new car delivers exceptional effectivity good points, main Bickerod to confidently assert that the E2000 had essentially the most environment friendly articulated drivetrain at Bauma, and presumably wherever on the planet. “The quantity of vitality we use working this machine is 50% much less in comparison with comparable autos available on the market,” he says “So we’re extra vitality environment friendly than any of them. The place others electrical autos may require you to make use of two machines to allow continuous driving all day, with ours you solely want one.”

This spectacular effectivity results in vital gas financial savings, which imply that, even on essentially the most conservative estimates, the TCO can be 10% much less over seven years when in comparison with diesel counterparts. For the smaller E1000 the financial argument is much more compelling with the gas financial savings paying for the whole machine over seven years.

With the intensive growth course of efficiently accomplished Birkerod is assured he now has two autos that may energy international enlargement. “It’s loads of enjoyable,” he says. “I’m having fun with it much more now, in comparison with two or three years again after we truthfully didn’t know whether or not we’d succeed. However now we all know. Now the journey is completely different. Now it’s about progress, which may be very thrilling.”

With a serious manufacturing facility in Poland and a transparent technological benefit in vitality effectivity, HG is positioning itself as a severe participant within the worldwide electrical development gear market. Whether or not wheel-motor know-how and software program options can scale to problem established producers stays to be seen, however Birkerod’s confidence suggests the corporate is ready for that take a look at.

This text first appeared within the August concern of iVT

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